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The Flip

The True Life Story of How a Successful New Tract Home Investor Went from Zero to Hero, Back to Zero
by D. Sidney Potter  US United States

March 5, 2017   |    1,017 reads    |   0 comments

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The Flip - Book CoverThe Flip, based upon a true story, tells the truth about Fliponomics. Set in 2002, it’s about an overly aggressive real estate broker based in Pasadena, CA who flipped 50 new tract homes in 5 years. Conflicted, driven and full of hubris, this investor employed a controversial burn and churn strategy of buying multi-homes under construction for as little as $1,500 and rapidly reselling these homes at a substantial profit. Is the protagonist, D. Sidney Potter a reckless investor or an innovative opportunist? 

In this maniacally character driven OCD real estate book, read how this highly educated (a doctorial student at Pepperdine), former Ford model, “pin-up calendar boy” morphed into the “poster child” of the sub-prime crises, who ultimately went into bankruptcy and nearly went homeless (the irony?). Born in Redondo Beach and schooled in South Central Los Angeles, D. Sidney Potter is The Flip, a real estate docu-fiction which chronicles the real estate crisis before, after, and now.

About The Author

Mr. Potter has worked in the real estate and mortgage industry since 1992 and is a former member of the National Association of Home Builders, International Council of Shopping Centers, and a present member of the National Association of Realtors. He has extensive experience in both commercial and residential real estate in California, Nevada, and Arizona and has consulted investors and the media throughout the United States.

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